In 2025, Practo generates over ₹350 crore (~$42 million) annually, positioning itself as one of India’s leading health-tech platforms. Its model—combining teleconsultations, diagnostics, and SaaS for doctors—shows how powerful integrated monetization can be. For entrepreneurs, understanding Practo’s revenue engine unlocks opportunities to build efficient, fast-scaling clone platforms with built-in earning systems.
Practo Revenue Overview – The Big Picture
Valuation & Revenue (2025):
Practo is valued at around $500 million, with FY24–25 revenue estimated at ₹350–400 crore, growing at approximately 20–25% year-over-year.
Revenue Breakdown by Region:
- India: ~90%
- Southeast Asia & Middle East: ~10%
Profit Margins:
Operating margins hover around –10% to breakeven, with a strong focus on scaling SaaS and diagnostics for profitability.
Market Position:
Practo leads India’s integrated digital health segment—competing with Lybrate, 1mg, MFine, and Tata 1mg—but with stronger brand penetration among urban users and clinics.
Read More: How Practo App Works & Why It’s a Healthcare Game-Changer
Primary Revenue Streams Deep Dive
Revenue Stream #1: Doctor Subscriptions & SaaS (Practo Ray)
How it works: Doctors and clinics pay monthly or yearly for Practo Ray—its cloud clinic-management software with EMR, billing, and patient management tools.
Share: ~35% of total revenue
Pricing: ₹1,000–₹6,000 per doctor/month
Growth: Strong recurring income with 15–20% CAGR from SaaS.
Revenue Stream #2: Online Consultations (Practo Consult)
How it works: Practo takes a 15–25% commission from every paid online consultation.
Share: ~30% of total revenue
Average consultation fee: ₹200–₹500
Example: For every ₹500 consult, ₹100 goes to Practo.
Revenue Stream #3: Diagnostic Bookings & Lab Partnerships
How it works: Practo earns commissions from partner labs and hospitals for test bookings.
Share: ~15%
Margins: 20–35% per transaction
Example: On a ₹1,000 lab test, Practo retains ₹200–₹300.
Revenue Stream #4: Practo Prime & Paid Listings
How it works: Doctors pay to get higher visibility or badges (“Practo Prime”), improving trust and conversions.
Share: ~10%
Pricing: ₹2,000–₹10,000/month per listing
Trend: Highly profitable, minimal cost.
Revenue Stream #5: Health Plans, Ads & Enterprise Services
How it works: Health subscription plans for users, in-app advertising by brands, and corporate wellness tie-ups.
Share: ~10%
Example: Health plan ₹999/year with 24/7 doctor access and discounts.
Read More: Build an App Like Practo – Full-Stack Guide for PHP & Node.js
Detailed Breakdown of Revenue Streams by Percentage
| Revenue Stream | % of Total Revenue |
|---|---|
| Doctor SaaS / Practo Ray | 35% |
| Online Consultations | 30% |
| Diagnostics & Labs | 15% |
| Paid Listings / Prime | 10% |
| Health Plans & Ads | 10% |
The Fee Structure Explained
Patient-Side Fees
- Consultation fees (₹200–₹500)
- Subscription plans (₹999/year)
- Diagnostics pricing markup (~20%)
Provider-Side Fees
- SaaS subscription (₹1,000–₹6,000/month)
- Commission (15–25%) on online consultations
- Premium listing fees (₹2,000–₹10,000/month)
Hidden Revenue Tactics
- Surge pricing in peak hours
- Sponsored placements
- Commission-based priority slots
- Data insights for premium clinics
Detailed Fee Structure Breakdown by User Type
| User Type | Fee Type | Range |
|---|---|---|
| Patient | Consultation | ₹200–₹500 |
| Patient | Health Plan | ₹499–₹999/year |
| Doctor | SaaS Subscription | ₹1,000–₹6,000/month |
| Doctor | Prime Listing | ₹2,000–₹10,000/month |
| Clinic/Lab | Commission | 15–25% |
How Practo Maximizes Revenue Per User
- Segmentation: Free users, Prime members, corporate health users
- Upselling: Converts free users to Prime or recurring subscription
- Cross-selling: Consult → Lab booking → Medicine → Health plan
- Dynamic pricing: Peak-hour pricing, doctor rating-based fees
- Retention strategies: Loyalty credits, discounts, follow-up reminders
- Lifetime Value (LTV): Target ₹1,500–₹3,000 per user per year
Cost Structure & Profit Margins
Major Cost Areas:
- Tech infrastructure & data security
- Marketing and doctor acquisition (CAC ~₹500–₹800)
- Support, compliance, and regulation
- R&D for AI-powered diagnosis tools
Unit Economics:
If CAC = ₹600 and LTV = ₹2,000, payback period ≈ 3–4 months.
Path to Profitability:
Focusing on subscription retention, reducing CAC via referrals, and expanding into diagnostics to improve contribution margin.
Future Revenue Opportunities & Innovations
- AI symptom triage & predictive diagnosis tools
- Integrated health wallets for payments
- Expansion into Tier-2 cities with vernacular support
- Global expansion via white-label teleconsult platforms
- Partnering with insurers for covered consultations
- Wearable integration for real-time monitoring
- Health data analytics as B2B offering
Threats:
Regulatory constraints, price competition, and data privacy norms.
Lessons for Entrepreneurs & Your Opportunity
Key Takeaways:
- Recurring SaaS income + commission model = sustainable hybrid monetization
- Paid listings are high-margin with minimal cost
- Data-driven pricing & automation boost profitability
Opportunities for Entrepreneurs:
Build a Practo Clone with pre-built SaaS + Consultation + Diagnostics modules. Focus on localized health networks and multilingual accessibility.
Want to build a platform like Practo? Miracuves helps entrepreneurs launch revenue-generating platforms with built-in monetization. Our Practo Clone scripts include SaaS, teleconsultation, and diagnostic booking modules—clients often start earning within 30 days of launch. Get your free consultation to design your custom model today.
Final Thought
Practo proves that digital health is most profitable when multiple income streams merge seamlessly—subscriptions, consultations, and diagnostics. Entrepreneurs can replicate this synergy through a Practo Clone built with efficiency and automation at its core.
FAQs
How much does Practo make per consultation?
About 15–25% of the consultation fee.
What’s Practo’s most profitable revenue stream?
Doctor SaaS subscriptions and paid listings.
How does Practo’s pricing compare to competitors?
It’s slightly higher, but fully justified by its brand trust and integrated ecosystem — and with Miracuves, you can build a similar trusted platform starting at just $2899.
What percentage does Practo take from doctors?
15–25% commission on online consults, plus optional Prime fees.
Can small startups use similar models?
Yes—start with subscription and commission mix, then add lab tie-ups.
How quickly can a Practo Clone monetize?
With Miracuves’ ready platform, within 3–6 days of setup.
How has Practo’s model evolved?
From appointment listings to full-stack telehealth and SaaS business.
What’s the minimum scale for profitability?
Around 1,000+ active doctors or 10,000+ monthly users.
Alternatives to Practo’s model?
Subscription-only health apps, insurance-linked telemedicine, or corporate wellness networks.
How can I implement a similar model?
Launch a Practo Clone using Miracuves’ framework—customizable, scalable, and ready to monetize fast.
