PragPlay is an up-and-coming titan in the streaming platform market, providing its users with a large catalog of movies and series in different geographical locations. Characterized by a convenient interface and a wide variety of content, PragPlay wanted to expand the platform while improving the quality of streams and customer interaction. However, the expansion of the company came with several technical and operational issues which called for professional help.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
The Challenge
Some of the difficulties that confronted the PragPlay involved seeking ways of scaling the service, increasing the usability of the platform and optimizing the delivery of contents and services.
Scalability and User Experience: While constantly growing the number of users, PragPlay had some issues with the scalability of their platform in order to handle a larger number of visitors without having a negative impact on the speed and availability of the platform. The problems like shifting online, buffering, and feed or content searching and access became a big concern of users to affect the overall qualitative experience on the platform.
Technical Hurdles: The current system that PragPlay had in place was unable to properly handle the increased load. Some of the new features that were required included, ability to track and offer relevant shows or programs to watch based on the user’s preferred pattern and ability to sync the device with another device in case the user moved from one, for instance from a tablet to a television.
Content Management: With growing content list of PragPlay, there was a requirement for efficient way of managing the content. It was a challenge to sort the content, update the library, and use recommendation algorithms that are capable of boosting user engagement and use.
What did
Miracuves do
Miracuves became involved as a broad partner, and deployed a wide range of IT solutions to fix the issues of PragPlay and to guarantee that the platform could follow the pace of the company’s development. Key initiatives included:
Enhanced Scalability with Cloud Integration: Miracuves implemented the idea of cloud-based infrastructure, so scaling up the infrastructure of PragPlay becomes a piece of cake due to the increased numbers of users on the platform. This made the platform relatively more stable and helped to minimize the occurrences of the so called ‘downtimes’.
Personalized User Experience through AI-Powered Solutions: In order to increase users’ interactions we implemented recommendation using artificial intelligent tools to improve content recommendation. SDK that was provided for native platforms, Virtual & Live agent could communicate together which enabled cross-device synchronization and make the user experience consistent across various platforms.
Content Management Overhaul: Miracuves built an efficient content management platform that facilitated easy uploading, organization, and modification of the numerous PragPlay games. This made it possible to change the content more frequently and also improve on the ease or flow employed by users.
Process Automation: We optimized control over 30 processes as a result of which more than 30000 working hours were returned to the business. This also entailed settlement automation and attained 100% SOX compliance besides making financial processes precise and accurate.
High-Performance Infrastructure: For optimization of performance hurdles, it was integrated with the latest load balancing and streaming optimization features for the fastest un-interjected buffering time for non-stop and interruption-free viewing. Our automated bot solutions also had success rates greater than 95% in terms of accomplishing tasks, which means that our solutions also This was a great relief for PragPlay’s technical teams as they were able to have a significant reduction in their manual tasks.
The Results
- 30+ processes delivered
- Over 30,000 hrs delivered back to the business
- 100% SOX compliance in Settlement process automation
- >95% success rate of bot case completion
- SDK delivered for native platforms, enabling Virtual & Live agent communications across multiple mobile platforms
The technology that we used for PragPlay
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The following is the breakdown of how the solutions provided by Miracuves have helped PragPlay improve its platform’s ability to deliver to its users while establishing a proper roadmap to penetrate the lucrative but fiercely competitive online streaming industry.
Aiming at disrupting the streaming environment, PragPlay teamed up with Miracuves, an innovative IT solutions provider. They together composed the requiem, which involved the presentation of a somewhat elastic cloud paradigm to meet increasing platform users.
The deployment of an advanced content delivery network (CDN) enhanced streaming velocities, and eradicated latency issues to deliver a perfect watching experience across the world. However, the major game changer that took PragPlay to its next level was the addition of a recommendation engine which was an AI technology that recommended content based on users’ actions and interests.
Cross-device synchronization gave users a fluid experience between devices and the new content management system gave them an ease in adding various content. In this journey spearheaded by Miracuves, PragPlay rose to be not just a streaming platform provider but as a pioneer for the future of streaming solutions, viewing experience, and growth.
Check Out – pragplay.com
